Wine & Spirits Solutions

YOUR DRINKS ARE ALREADY IN THEIR HANDS. KEEP THE CONNECTION GOING.

Turn Every Bottle Into a Loyalty Building Asset.

SMARTER PACKAGING, STRONGER RELATIONSHIPS

Transform how wine and spirits brands connect with drinkers. Engage both connoisseurs and casual consumers through your product.

Share your brand story, highlight provenance and craftsmanship, showcase your wider range, and keep them engaged with rewards, pairings, and reasons to return – while capturing first-party data and SKU-level insights.

From there, retarget buyers, build loyalty, and give Marketing, Brand, and Innovation teams a constant flow of real-time shopper insights to guide campaigns, new releases, and smarter business decisions.

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Transform your packaging into direct customer connections.

    • Wine & Spirits Use Cases

    • EDUCATE

      Your label can only say so much.

      SeeGap connects shoppers to tasting notes, pairing ideas, and brand stories the moment they scan.

      • Detailed tasting notes and flavor profiles
      • Expert food pairing recommendations
      • Vineyard heritage and winemaking process
      • Optimal serving temperatures and storage tips
      educate consumers beyond the limited space of labels

    • Capture

      Your bottle is already in their hands—why not get their take?

      One scan and one tap gathers preferences, purchase occasions, and taste reactions, capturing valuable zero and first-party data from real drinking moments.

      • Taste preferences and flavor profiles
      • Purchase occasions and celebration moments
      • Price sensitivity and premium willingness
      • Pairing experiences and serving contexts
      Make every sip a data point

    • Analyse

      Every response feeds into an Intelligent Dashboard that breaks down shopper opinions by SKU and region.

      You’ll spot product issues, shifting preferences, and potential opportunities all in real-time. No more waiting for annual market reports.

      • Regional taste preference mapping
      • Seasonal demand and occasion analysis
      • Premium vs. value segment insights
      • Vintage performance and aging feedback
      See taste trends as they develop

    • SELL MORE

      A single scan becomes a chance to upsell premium ranges, cross-sell pairings, or invite shoppers to exclusive releases.

      Keep customers coming back for more through personalised recommendations that enhance their drinking experience.

      • Premium vintage and limited edition upsells
      • Complementary spirit and wine pairings
      • Exclusive member releases and allocations
      • Loyalty rewards for collection building
      INCREASE CLTV WITH EVERY SCAN
    Tasting Note Engagement Rate
    customer Scan Rate
    increase in first/zero-party data
    higher “dwell-time” through seegap’s site
    Ready to Turn Products Into NEW Marketing Channels?

    Make every scan count.
    Make every product work harder.

    Start creating high-converting landing pages that drive real customer actions.
    Our team can help you create your first landing page and optimise for maximum conversions.