Know Exactly Who’s Buying Your Products In Retail
Engage retail customers, drive trial, capture first-party customer data and get visibility into retail customers.
Trusted By:
See the Customer Behind the Retail Sale
85% of consumer goods globally are still purchased in physical retail environments where the retailer owns the customer relationship.
SeeGap changes that. Drive trial with new shoppers, stand out on shelf with on-pack activations, and capture real customer data and insights directly from the people buying your products. Across any retailer. With full consent.
“We Recently collaborated with SeeGap to integrate QR codes into our packaging.
Their team demonstrated exceptional knowledge and expertise, ensuring a smooth process from start to finish.
We are thrilled with the results and highly recommend
SeeGap for their fantastic service, and professionalism.”
Ballymaloe Foods
HOW IT WORKS
1. Tell Us the Objective
Every activation starts with a goal. Driving trial of a new product and capturing post-purchase feedback. Build a first-party database of retail customers you’ve never been able to reach. Run a consumer survey to understand purchase drivers or flavour preferences. You set the objective. We design the activation around it.
2: We Design and Build Everything
Fully done for you. Branded landing pages, eye-catching QR codes, sign-up flows with phone verification, surveys and loyalty mechanics. We build it, test it, and hand it to you for approval. No developers needed. You review one finished experience and say yes.
3: Retail Activation & Launch
The QR code goes onto your packaging and your products hit the shelf. A customer buys your product, scans the code at home, and enters a branded experience built for your brand. Works in every retailer, on every SKU you choose, with zero ongoing effort from your team.
4: Data and Insights Come Back to You
Customer contact details, survey responses, product feedback, retailer breakdowns. All captured in real time on a custom dashboard and shareable reports. Real insight from the people actually buying your products. You own the data and can act on it immediately.
Problems We
Solve
Brands winning with SeeGap
Read Some Case Studies
How True Natural Goodness saw a 7% sales uplift using receipt based rewards
About True Natural Goodness True Natural Goodness (TNG) is a health food brand competing in a competitive retail environment where shelf space is limited and trial is hard to win. With a broad range sold through health stores, TNG wanted a way to stand out in-store, incentivise first-time purchase, and understand what was actually happening…Receipt-based rewards: a practical way to drive verified trial (and measure what happened)
Why trial matters When brands assess how a product is performing in-market, one commonly used lens is trial and repeat. Trial looks at how many shoppers buy the product at least once.Repeat looks at whether those shoppers come back and buy again. This framework doesn’t explain everything, but it’s widely used because it helps separate…Do People Actually Scan QR Codes? The Data FMCG Leaders Need to See
“Consumers don’t scan QR codes.” If you work in FMCG, you’ve probably heard that sentence in a packaging review, a media meeting, or a retailer presentation. Sometimes it’s followed by: “We tried them once and nothing happened.” Here’s the truth: it’s almost never the QR code that fails. It’s the execution. No one blames Google…
