Solutions by Industry

Food & Beverage

From Recipe Inspiration to Loyalty Rewards

Transform how food and beverage brands engage with shoppers at the moment of truth. From recipe connections to taste preference tracking, make every product interaction count.

  • Blind spot in understanding real-time shopper behaviour
  • Difficulty measuring SKU-specific customer satisfaction
  • Limited packaging space
  • Challenge of building loyalty after purchase
  • Slow and costly market research processes
  • Reliance on dated or incomplete shopper data
  • Dips in market share against competitors
  • Limited ways of marketing and retargeting retail shoppers
  • Capture real-time shopper behaviour via packaging
  • Track SKU-level satisfaction and performance trends
  • Incentivize trial and repeat purchases instantly
  • Collect zero/first-party data at scale
  • Retarget retail shoppers to drive repeat purchases
  • Use packaging to cross-sell and up-sell
  • Accelerate product innovation with instant shopper feedback
  • Build authentic brand-consumer relationships beyond retail
  • Predict satisfaction dips and repeat purchase risks

3-7% weekly engagement rate of your packaging

4x higher dwell time then regular website

800-1400% increase in customer feedback, survey responses and first-party data capture

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Beauty & Cosmetics

Personalised Beauty Experiences at Scale

Connect with customers at their most intimate shopping moments. From shade matching to skincare routines, turn every product into a personalised beauty advisor.

  • People misusing products
  • Blind spot in tracking real-time shopper behaviour
  • Difficulty measuring SKU-level satisfaction
  • Limited room on product packaging
  • Struggle to build loyalty after purchase
  • Slow and costly research cycles
  • Reliance on dated or incomplete shopper data
  • Declines in market share vs competitors
  • Limited ways to retarget retail shoppers
  • Capture real-time shopper behaviour via packaging
  • Track SKU-level satisfaction on shades and formulas
  • Incentivise trial and repeat beauty purchases instantly
  • Collect zero/first-party data from beauty consumers
  • Retarget beauty shoppers to drive repeat purchases
  • Use packaging to cross-sell and bundle products
  • Accelerate product innovation with instant consumer feedback
  • Build authentic brand-consumer relationships through packaging

87% tutorial completion rate, 3.2x cross-selling success

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Wellness & Supplements

Building Trust Through Transparency

Transform skeptical shoppers into loyal customers through education, transparency, and personalised wellness journeys. Build the trust that drives supplement loyalty.

  • Consumers doubting on pack claims and benefits
  • Blind spot in tracking real-time shopper behaviour
  • Difficulty measuring SKU-level satisfaction
  • Limited room on product packaging
  • Struggle to build loyalty after purchase
  • Slow and costly research cycles
  • Reliance on dated or incomplete shopper data
  • Declines in market share vs competitors
  • Limited ways to retarget retail shoppers
  • Difficulty proving efficacy and building consumer trust
  • Detailed dosage instructions and clinical backing
  • In-still trust by backing up any health claims
  • Capture real-time shopper behaviour via packaging
  • Track SKU-level satisfaction on supplements and powders
  • Incentivise trial and repeat supplement purchases
  • Collect zero/first-party data from wellness consumers
  • Retarget supplement shoppers to drive repeat purchases
  • Use packaging to cross-sell across wellness ranges
  • Build authentic consumer relationships through packaging engagement
  • Predict churn and repeat purchase risks early

78% education engagement rate, 65% subscription conversion increase

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Wine & Spirits

Elevating Every Bottle Experience

Transform wine and spirits brands into sophisticated customer experiences. From vineyard stories to perfect pairings, make every bottle tell its complete story.

  • Blind spot in tracking real-time shopper behaviour
  • Difficulty measuring SKU-level satisfaction by varietal or batch
  • Limited label space for storytelling and compliance info
  • Struggle to build loyalty after purchase in retail
  • Slow and costly consumer research cycles
  • Reliance on dated or incomplete shopper data from distributors
  • Declines in shelf share against competitors and private labels
  • Limited ways to retarget retail drinkers after purchase
  • Difficulty authenticating products and preventing counterfeits
  • Capture real-time shopper behaviour via packaging
  • Track SKU-level satisfaction on your entire range
  • Incentivise trial and repeat bottle purchases instantly
  • Collect zero/first-party data from drinkers at scale
  • Retarget wine and spirits shoppers to drive loyalty
  • Use packaging to cross-sell across portfolios
  • Build authentic brand-consumer relationships post-purchase
  • Predict churn and repeat purchase risks early
  • Strengthen distributor and retailer negotiations with shopper data

82% tasting note engagement rate, 4.1x premium upsell increase

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Fresh Food

From Farm to Table Transparency

Build trust through transparency when quality and freshness matter most. Turn every package into a quality guarantee and culinary inspiration source.

  • Blind spot in tracking real-time shopper behaviour
  • Difficulty measuring SKU-level satisfaction by batch or store
  • Limited pack space for nutrition, sourcing, and prep guidance
  • Struggle to build loyalty after a single retail purchase
  • Slow and costly research that misses fast-moving trends
  • Reliance on dated or incomplete retailer sales data
  • Declines in shelf space against private label fresh ranges
  • Limited ways to retarget retail shoppers after purchase
  • Short shelf-life increases risk of waste and missed feedback
  • Capture real-time shopper behaviour via packaging
  • Track SKU-level satisfaction on freshness and taste
  • Spot potential “Bad Batches” and supply chain issues in hours, not weeks
  • Collect zero/first-party data from food shoppers
  • Retarget fresh food buyers to drive loyalty
  • Use packaging to cross-sell across meal ranges
  • Accelerate product innovation with instant taste feedback
  • Track ROI of on-pack promotions in real time
  • Build authentic brand-consumer relationships beyond the shelf
  • Strengthen retailer negotiations with shopper data

91% freshness tip engagement rate, 45% reduction in quality complaints

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Children & Baby Products

Supporting Every Family’s Journey

Build trust with protective parents through safety information, developmental guidance, and family-focused experiences. Make every product a promise kept to parents.

  • Blind spot in tracking real-time parent behaviour and concerns
  • Difficulty measuring SKU-level satisfaction by variant
  • Limited pack space for safety, nutrition, and usage guidance
  • Slow and costly research cycles missing fast-changing parent needs
  • Reliance on dated or incomplete shopper data from retailers
  • Loss of market share to private label or other competitors
  • Limited ways to retarget parents after retail purchase
  • Heightened scrutiny on safety, allergens, and regulatory compliance
  • Capture real-time parent behaviour via packaging
  • Track SKU-level satisfaction on baby products
  • Incentivise trial and repeat purchases
  • Collect zero/first-party data from parents directly
  • Retarget parents to drive repeat purchases
  • Use packaging to cross-sell across product ranges
  • Accelerate innovation with instant parent product feedback
  • Detect batch or safety issues immediately
  • Build authentic parent-brand relationships beyond retail
  • Predict churn and repeat purchase risks early

94% safety information engagement rate, 96% trust score among parents

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