QR Code Designer (GS1 Compliant)

Compliance that converts. Standards that sell.

Turn Compliance Into Competitive Advantage

Future-proof compliance. Present-day flexibility.

Meet GS1’s 2027 QR code standards while transforming static labels into flexible engagement tools. Change QR destinations—landing pages, offers, content—without reprinting packaging. Turn regulatory requirements into marketing opportunities.

The GS1 Compliant QR Code Designer ensures your brand meets upcoming regulatory standards while unlocking powerful marketing capabilities. Create dynamic QR codes that comply with GS1 Digital Link specifications, then update their destinations anytime—transforming compliance from a cost center into a profit driver.

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Transform your packaging into direct customer connections.

    • FEATURE

      GS1 Digital Link Compliance

      Automatically generate QR codes that meet GS1’s 2027 standards—no guesswork, no compliance risks.

    • FEATURE

      Dynamic Destination Control

      Change where QR codes lead without reprinting packaging—update campaigns, offers, and content instantly.

    • FEATURE

      Brand-Customisable Design

      Maintain brand consistency with customisable colours, logos, and styling options within GS1 specifications.

    • FEATURE

      Built-in Analytics Tracking

      Every scan is automatically tracked with detailed engagement metrics and customer journey data.

    • FEATURE

      Instant Deployment

      Generate and deploy compliant QR codes in minutes, not months of development cycles.

    GS1 Compliance Made Simple

    What Are GS1 Digital Links?

    GS1 Digital Links are the new global standard for product identification, combining traditional barcodes with web-based product information. By 2027, many markets will require GS1-compliant QR codes on packaging.

    Why Compliance Matters

    • Regulatory Requirements: Meet upcoming mandates in key markets
    • Supply Chain Integration: Seamless compatibility with retail systems
    • Global Standards: One code works everywhere, following international protocols
    • Future-Proofing: Stay ahead of evolving regulations and retailer requirements
    How SeeGap Ensures Compliance
    • Automatic GS1 Digital Link formatting
    • Built-in validation and error checking
    • Regular updates for evolving standards
    • Expert compliance support and guidance

    Dynamic QR Use Cases

    SeeGap’s QR Code Builder makes it easy to create dynamic, on-pack QR codes in minutes. Generate unique codes for every SKU, update destinations in real time without reprinting, and add rules for geo-targeting or campaign tracking.

    Educational Content
    Share evolving product information, usage tips, and brand stories. Example: Updated nutritional information or sustainability initiatives
    Seasonal Campaigns
    Update QR destinations for holidays, promotions, and seasonal content without new packaging. Example: Switch from summer recipes to winter comfort foods
    Product Launches
    Redirect existing QR codes to showcase new products and innovations. Example: Announce flavor extensions or limited editions
    Regional Customisation
    Deliver location-specific content while maintaining packaging consistency. Example: Local recipes, regional offers, or language preferences
    Limited-Time Offers
    Deploy time-sensitive pDeploy time-sensitive promotions and exclusive deals instantly. Example: Flash sales, loyalty bonuses, or contest entries
    A/B Testing
    Test different experiences and optimize customer engagement in real-time. Example: Compare landing page designs or call-to-action effectiveness

    Technical Specifications

    GS1 Standards Support

    • GS1 Digital Link URI format
    • GTIN-14 product identification
    • Batch/lot and expiry date encoding
    • Serial number integration

    Output Formats

    • Vector formats (SVG, EPS, PDF)
    • High-resolution raster (PNG, JPEG)
    • Print-ready specifications
    • Multiple size variations

    Integration Options

    • API access for automated generation
    • Packaging workflow integration
    • Print vendor compatibility
    • Quality assurance validation
    Ready to Turn Products Into NEW Marketing Channels?

    Make every scan count.
    Make every product work harder.

    Start creating high-converting landing pages that drive real customer actions.
    Our team can help you create your first landing page and optimise for maximum conversions.