Analytics Dashboard

See What’s Happening, As It Happens

See Real Shopper Behaviour In Real-Time

Listen. understand. act

Every interaction flows straight into your custom dashboard—creating a continuous feedback loop you can act on in real time. Track product performance across stores, regions, and campaigns. Spot underperforming SKUs, see engagement patterns, and adjust before small issues become big ones.

The Analytics Dashboard gives consumer brands a clearer view of their customers in the real world. No blind spots. No waiting weeks for expensive third-party reports.

Spot trends. Uncover opportunities. And confidently back your biggest business decisions with insights captured directly from your bullseye shopper.

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Transform your packaging into direct customer connections.

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      Real-Time Performance Monitoring

      Watch product engagement metrics update live as customers scan and interact across all touchpoints.

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      Geographic Heat Maps

      Visualize performance by region, store, or postal code to identify market opportunities and challenges.

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      Trend Analysis

      Spot patterns in customer behavior, seasonal variations, and emerging preferences before your competitors.

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      Campaign Tracking

      Monitor the effectiveness of specific campaigns, promotions, and product launches in real-time.

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      SKU-Level Insights

      Drill down to individual product performance with detailed engagement and feedback metrics.

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      Instant Alerts

      Get notified immediately when products underperform, campaigns surge, or quality issues emerge.

    Dashboard Views That Drive Decisions

    SeeGap’s Analytics Dashboard lets you track every product at a granular level. Get SKU-specific data in real time, see where shoppers are engaging with geo-targeting, and dive into detailed performance analysis across campaigns.

    Executive Overview
    High-level oversight for leadership teams to track brand performance at a glance.
    Key Metrics: Total scans, engagement rates, top-performing products, sentiment, behaviours, trends.
    Regional Intelligence
    Geographic breakdown of product performance and customer preferences.
    Key Metrics: Regional engagement, preference variations, market penetration, market A vs Market B.
    Product Performance
    Detailed analysis of individual SKUs across all markets and channels. Key Metrics: Scan volume, Quantitative & Qualitative feedback, repeat purchase intent, comparison across your entire range.
    Customer Insights
    Understanding customer behavior patterns and journey analytics.
    Key Metrics: User demographics, engagement patterns, sentiment and behaviour analysis, potential opportunities and threats.
    Quality Monitoring
    Early warning system for product issues and customer complaints. Key Metrics: Peaks in negative reviews instantly flagged, quality scores, issue resolution times, retail specific performance.
    Campaign Analytics
    Real-time tracking of promotional campaigns and marketing initiatives.
    Key Metrics: Campaign reach, participation rates, ROI, customer acquisition.

    Who Uses What Data

    Marketing Teams

    • Campaign performance and ROI tracking
    • Customer engagement and preference analysis
    • Regional marketing effectiveness
    • Content performance optimization

    Sales Teams

    • Territory performance comparison
    • Product adoption rates by region
    • Customer feedback for sales conversations
    • Market opportunity identification

    NPD Teams

    • Product concept validation
    • Feature preference insights
    • Market readiness indicators
    • Competitive positioning data

    Executive Leadership

    • Brand health monitoring
    • Strategic decision support
    • Performance benchmarking
    • Market trend identification
    Ready to Turn Products Into NEW Marketing Channels?

    Make every scan count.
    Make every product work harder.

    Start creating high-converting landing pages that drive real customer actions.
    Our team can help you create your first landing page and optimise for maximum conversions.